Think Like a CFO.
Plan Like a Construction Pro.
Construction Accounting Courses for Contractors & CFOs-in-Training

When hiring a CFO isn’t in the budget, you still need solid financials to plan for long-term growth.
Be Your Own CFO is a series of construction accounting courses designed to help you gain clarity around your organization’s finances. Whether you’re an up-and-coming contractor or a financial professional venturing into construction, Be Your Own CFO will build your fluency in construction-specific financial strategy.
From Job Costing to Cash Flow, Let’s Make Sense of the Numbers That Matter
If you are…
- Unfamiliar with construction’s unique financial requirements
- Struggling to manage disorganized financial systems
- Receiving constant pushback from third parties like banks and bonding
- Stressing over messy books, inaccurate reporting, and delayed financials
… then Be Your Own CFO can help.

It doesn’t matter if you’re a residential home builder, commercial general contractor, CFO-in-training, or somewhere in between. These courses provide the financial expertise needed to build a sustainable construction business.
Choose the Course That Fits Your Goals
Starter Bundle

$125
This package includes one of the most beneficial modules for any construction business owner: the WIP Report.
Not only does a WIP help you track current and completed jobs, but it also helps you manage cash flow, identify projects heading over budget, and forecast your financial future.
Inclusions:
- One module with video lessons
- One bonus video lesson
- Easy-to-use Excel templates and downloadable resources
- Self-paced format
- One year of course access**
Core Bundle

$375
This package includes the three most important aspects of construction accounting, including everything in the Starter Bundle, plus two additional modules covering your Chart of Accounts (COA) and Job Costing.
Your COA serves as the foundation of your business, allowing you to collect important and accurate data. Paired with job costing best practices, you’ll better understand the profitability of projects and learn to make strategic financial decisions.
Inclusions:
- Three modules with video lessons
- Two bonus video lessons
- Easy-to-use Excel templates and downloadable resources
- Self-paced format
- One year of course access**
Complete Masterclass

$1000
If you dream of a more robust approach to financial management and are ready to get serious about your goals for growth, the Complete Masterclass is a game-changer.
The Complete Masterclass includes everything from our previous bundles, plus five additional modules covering:
- Accounts Receivable and Accounts Payable
- Balance Sheet Reconciliations
- Cash Management
- Monthly Reporting Package
- Using Your Data
Inclusions:
- Eight modules with video lessons
- Four bonus video lessons
- Easy-to-use Excel templates and downloadable resources
- One year of course access**
“Buy now, pay later” options available for all courses
**Extensions available upon request if needed
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“When I look back at when I started my business in 2005, I knew nothing about business. I knew how to estimate and I knew how to build, but man, this would have been beneficial for me to know so many years ago.”
– Be Your Own CFO Course Member
Meet Your Teacher
I’m Jessica Krause, founder and CEO of New Lyfe Accounting (NLA). Growing up, I spent lots of time around the trades. My family owned a sheet metal business where I developed a deep respect for construction and its notoriously hard workers (my friends and family).
Though I began my career in public accounting, I eventually grew to serve as CFO for a commercial electrical contractor. While in that position, I realized the need for a specialized accounting firm within construction, one that understood the industry’s complexities, processes, and people.
From that discovery came NLA, a specialty firm helping construction companies navigate the industry’s unique financial landscape. More recently, this vision also led me to create Be Your Own CFO.
I know that working with an outsourced CFO isn’t always feasible, but that shouldn’t limit your access to expert financial tools. With these courses, it’s my goal to make our expertise accessible, providing you with the same strategies used by our leading construction clients.
If you’re ready to understand your numbers, strengthen your construction accounting skills, and make major progress toward your growth goals, Be Your Own CFO is for you.
See you inside!

Frequently Asked Questions
Who are the Be Your Own CFO courses made for?
Our three Be Your Own CFO course offerings were made with the ambitious contractor or aspiring CFO in mind. At your current stage of growth, hiring a CFO (or stepping into the role yourself) might be a challenging investment. If you’re new to the industry or aren’t ready to outsource, our courses provide the construction accounting expertise you need to fill in the gaps.
What’s the difference between each course offering?
Each bundle includes modules from our largest Complete Masterclass, plus bonuses.
The Starter Bundle focuses on WIP Reports to help you track jobs, manage cash flow, and forecast your financial future. This bundle includes one bonus lesson: Equipment & Small Tools.
The Core Bundle includes everything in the Starter Bundle plus two additional modules covering your Chart of Accounts and Job Costing. This bundle includes two bonus lessons: Equipment & Small Tools and Payroll & Union Reporting.
The Complete Masterclass includes everything from the previous bundles plus five additional modules covering Accounts Receivable and Accounts Payable, Balance Sheet Reconciliations, Cash Management, and more. This bundle includes four bonus lessons: Equipment & Small Tools, Payroll & Union Reporting, Communication, and Leadership. Each course offering includes video lessons, Excel templates, and downloadable resources.
How are the courses structured?
Our Be Your Own CFO courses are hosted on the Kajabi course platform. They are self-paced and video-based, with two lessons in each module that build on each other and unlock as you progress through the content. Once you complete the core content, you will unlock access to the bonus materials.
How long does each course take?
Though the courses are self-paced, the time commitment for each module includes watching the video lessons and doing supplementary assignments. Here’s an estimate of the time commitment for each bundle:
- Starter Bundle: 1 module, 1 bonus lesson = 4.5 hours
- Core Bundle: 3 modules, 2 bonus lessons = 7 hours
- Complete Masterclass: 8 modules, 4 bonus lessons = 40 hours
What if I am ready to work with a CFO?
NLA provides CFO partnerships that focus on high-level strategy, financial analysis, forecasting, and relationship management. Operating as an extension of your team, we strengthen your organization with construction accounting services suited to your needs. Learn more about our CFO partnerships by visiting our services page.
Interested in a custom training program?
We’ll work with you to create a custom construction accounting training program with content that suits your company’s needs. Fill out the inquiry form to get started, and we’ll be in touch.